Watch this FINE ART Edit for FREE!

 

In this video, I'll walk you through the basic steps that I took to make this simple image into a piece of fine art.

Want to join my creative course? It's on sale! Send me a message at [email protected] and I'll get you the direct link.

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Active vs. Passive Marketing

 

I recorded this video in March 2020, when COVID-19 was just taking hold of our world and closing it down. 

I had a sudden flood of emails and messages from photographers like you who were losing their businesses and bookings.

As I worked to help them, I found that 99% of them didn't understand marketing at all, so I made this short video to help! 

Lack of proper marketing is the BIGGEST issue photographers face when they want to raise their prices and work with clients who value their time.

Watch to see your big mistake!

Want to learn more?

Check out my brand-new High-End Marketing LAB, designed exclusively for photographers who want to learn how to market without social media.

Go here to learn more about the new class!

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10 Ways To Grow Your Photography Business Fast

Okay, so you run a photography business...

So do LOTS of other people.

If you want to see success, you're going to need to actively move it forward.

You can't just take pretty pictures and put them on facebook and expect to charge great prices and get lots of clients.

Those days are loooong gone, my friend! (and yes, I'm a little jealous of all those photographers from 2008-2012 when this actually was all they needed to do!)

In this article, I'd like to tell you 10 ways that you can grow your photography business - whether you're new to the scene or you've been doing this for a long time.

1. Actively Market

Marketing is KEY to getting clients. Marketing is NOT social media posting. 

True marketing is the hardest work of your photography business and the #1 reason why most people fail within the first 2 years of opening. 

There are SO many ways to market your business, and I cover my favorite 16 ways in-depth inside my course (email me at [email protected] if...

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Episode 11: Passive vs. Active Marketing

 

 

In this week's episode that I released early to my free Facebook group for photographers, I'm going to talk about passive marketing vs. active marketing.

This is SO important if you're ever going to learn how to actually market as a photographer.

Read the transcript here.

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Episode 10: Offline Marketing - Better Than Facebook Ads

 

 

Today, I’m going to talk to you guys this week about something controversial.

Like… really controversial.

I teach all my students, photography business or not… to take their marketing offline.

I’m not saying an online presence is bad. Truly. Although I still know thriving businesses who avoid online stuff, it’s just such a great FREE way to get your name around.

For uprooted life, I reach a global audience… so it’s 100% run online. I work on my website constantly, and email automation and evergreen funnels are a huge part of what I do every day now. It’s awesome, and I’m going to touch on the logistics during a future podcast - because implementing some of this can be really beneficial to almost any business.

But for brick and mortar, home-based and service-based businesses… there’s a huge benefit to taking the majority of your marketing offline.

For high-end photography… it’s 100% the best...

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Episode 9: Excuses Part II - How To Stop Making Excuses

 
When we were living on my husband’s teacher paycheck we had constant roadblocks in front of us regarding finances. (with 8 years of experience he’s now making $3k a month. A few years ago though, it was barely above $2k). -

Before I started up my photography business… it was easy for me to make excuses. We couldn’t have a new car… new clothes… go out to eat… all these things. It was easy to bemoan life and just be like… well, life is against me.

But we got REALLY good at spider braining around our problems.

Did we want to go out to eat?

Cool. I’d take on another piano or voice student so we could have an eating out fund.

Needed a new car?

Wait until tax return time… and buy a used car with cash.

Need clothes for my 3 little girls?

Garage sale time!

I want to walk you through some steps you can take to learn to ignore excuses and just get your butt to work!
 
Read the transcript here.
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Happy Spider Brain Episode 8: Excuses Will Ruin Your Life

 

 

Excuses Will Ruin Your Life

What are your big dreams?

If you had a photography business that brought in 6 figures a year, what would you do?

It’s usually pretty easy to come up with the “dream life”

But getting there…. Not so easy.

The #1 thing that stops every single person in the world from getting out there and LIVING their dream life?

Excuses.

Read the transcript here.

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Happy Spider Brain Episode 7: Worst Case Scenario

 

Embracing the worst case scenario can improve your performance AND your emotional well being.

By asking a series of "what if" questions, we usually find that the worst-case scenario feels in our thoughts much more catastrophic than it would be if it actually came true.

Exploring what it would be like to be in the worst-case scenario and survive it, we're learning to interact with our fear, and learning the things we fear aren't as major as we imagine them to be.

Read the transcript here.

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Happy Spider Brain Episode 6: Confidence vs. Fear

 

Motivational speaker David Schwartz once wrote:

“All confidence is acquired, developed. No one is born with confidence. Those people you know who radiate confidence, who have conquered worry, have acquired their confidence, every bit of it.”

Isn’t that crazy to think about? 

Take a second and picture the most confident or successful person you know. The key here is to know that they weren’t born with all that confidence!

Yes, some people are naturally more outgoing than others.

And that comes across as more confident, than say, someone who is shy.

But people who are successful still needed to ACTIVATE that confidence.

Here is how you can activate some of that extreme self-confidence and trade in your fears at the same time.

Read the transcript here.

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Happy Spider Brain Episode 5: Charging Premium Prices

 

Charge premium prices.

Whatever premium means in your industry, you need to just do it. 

Be the most expensive.

Offer the best experience.

Don’t do anything halfway.

This mindset is especially relevant to people who run a one-on-one service-based business, where you are selling services with or without products to your customers.

But it can also be relevant to those who sell just products in a store or shop. 

For both of these types of businesses, being the most expensive is awesome.

I can’t think of a SINGLE small business that wouldn’t benefit from upgrading their biz to one focused on a luxury experience.

Not one!

Do you have a hard time believing me?

If you don't believe it, take a few minutes and listen to this podcast episode!

Read the transcript here.

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